The European Heritage Label is an initiative managed by the European Commission, aimed at promoting the historical and cultural significance of selected heritage sites to Europe and the European Union. Currently, the EHL unites more than sixty heritage sites across the European Union. 

As the provisional capital of Lithuania from 1919 to 1940, the city underwent a construction boom, giving rise to its unique modernist identity that still stands today. Kaunas is often hailed as "the living museum of modernist architecture," a city where history and design blend seamlessly.

Kaunas modernism reflects a mix of various international influences, including Bauhaus, Art Deco, and Constructivism, with a distinctive Lithuanian Flavour. Kaunas architects were fearless in their experimentation, resulting in some of the most innovative and forward-thinking projects of the era.

Kaunas’ modernist architectural collection is one of the largest in Europe, with over 6,000 interwar buildings. Walking through the streets of Kaunas is like stepping into the early 20th century.

Many buildings showcase Art Deco elements, but with a twist – traditional Lithuanian motifs and symbols weave through the designs, creating a unique fusion that sets Kaunas apart from other modernist hubs.

This architectural treasure trove has not gone unnoticed in the film world: Kaunas' Naujamiestis and Žaliakalnis districts have served as the backdrop for numerous films.